Editrice Monferrato

  -    -  Editrice Monferrato

Editrice Monferrato

Casale Monferrato, Italy

Il Monferrato is a biweekly information newspaper deeply rooted in the territory. The main objective of the redesign was to strengthen the newspaper’s identity and meet the preferences of local readers, rather than conforming to the current trends of airy graphics with short and sensational news. We took a different approach by creating simple and easy-to-read pages, organized in interchangeable rectangular blocks to bring order to the news and categorize reading genres. This modular system allowed us to efficiently layout the newspaper, providing journalists with more time for their work and offering readers a rich and well-organized newspaper. Additionally, we designed a graphic template for the weekly supplements.